Experienced. Insightful. Proactive.

Scaling Smarter with Strategic Operations.

Meet our founder

Nice to meet you! I’m Alanna.

Founded Alanna Thomas Online Business Management in 2020 and quickly outgrew my solopreneur venture.
Founded a white-glove recruitment agency in 2023 and sold one year later.
Background in Organizational Management and People Strategy.

Our Mission

Simplifying business operations for coaches, creating clarity, efficiency, and lasting growth.

Our Values

We take joy in serving our customers.
We embrace change, anticipate challenges, and pivot quickly to keep businesses aligned with their goals in an ever-evolving landscape.
We take full responsibility for outcomes, acting as proactive partners in our clients' success—because great operations require leadership, not just support.
We integrate seamlessly with teams, working as true partners rather than external vendors.

Our Approach to Operations

I focus on actionable solutions that address both short-term pain points and long-term risks.
I step in to take immediate ownership of key operational challenges. I anticipate problems and resolve them before they escalate.
Perhaps my most core value: I am obsessed with simplifying complex operations, streamlining processes, and cutting through inefficiencies, allowing you to focus on your strengths.
I empower teams and create robust systems so you can confidently delegate without micromanaging.